With International Men’s Day 2024
upon us, Movember is once again bringing the spotlight to men’s health. Now in its 21st year, the global charity is urging everyone to join its mission to address critical issues like mental health, suicide prevention, prostate cancer, and testicular cancer.
This year’s campaign is backed by a star-studded cast, including actor Kola Bokinni, Olympic gymnast Max Whitlock, TikTok sensation Joe Baggs, and mental health advocate Dr. Alex George. Through striking, Americana-inspired portraits, these ambassadors celebrate all stages of moustache growth—or lack thereof—to remind us that anyone can get involved, regardless of their facial hair status.
More Than Moustaches
Movember’s appeal goes beyond the mo-growing challenge. The charity’s latest research highlights the pressing need for action:
- 66% of Brits have been affected by mental health issues personally or through someone they know.
- 42% have been touched by suicide.
- Nearly half the population has been impacted by prostate and testicular cancer.
The charity aims to break barriers to participation. According to their findings, a third of Brits who couldn’t grow a moustache felt excluded from Movember. Yet, as Country Director Anne-Cecile Berthier explains, “Moustache or no moustache, there are countless ways to show support and get involved, from moving 60km in the month, hosting an event or taking on an epic challenge, we encourage everyone to answer the call and get involved this Movember.”
Star Voices Advocate for Change
The campaign’s ambassadors bring personal stories and heartfelt messages to the cause. Joe Baggs, known for his humour on TikTok, shares how online life has impacted his mental well-being: “We need to create healthier spaces and stronger support systems for young men – both online and in their everyday lives. That’s why this Movember I’ll be sporting my first ever ‘tache and flying the flag for their lifesaving work.”
Actor Kola Bokinni reflects on the broader issues: “For too long men’s health has been overlooked and swept to the sidelines. In the UK, 2 in 5 men die prematurely from largely preventable reasons. That’s unacceptable, but it doesn’t have to be that way. It doesn’t matter if your ‘tache is glorious or barely there, you can still make a difference.”
Dr. Alex George, meanwhile, underscores the importance of addressing cultural norms: “The unfortunate truth is that 75% of all suicides are male, which is why we need to continue to challenge unhealthy behaviours and evolve cultural norms of what it means to ‘be a man’, to create generational change.”
How to Get Involved in Movember 2024
Movember offers several ways to contribute, including:
- Growing a mo: Embrace the challenge of cultivating facial fuzz.
- Move 60km: Cover 60km (that’s just under 40 miles) this month in recognition of the 60 men lost to suicide every hour globally.
- Mo Your Own Way: Create a unique challenge to raise funds.
Since its inception in Melbourne, Australia, Movember has raised over £790 million and funded 1,300+ men’s health projects worldwide. By supporting groundbreaking research and fostering open conversations, the charity is making strides in reshaping how we address men’s health.
This Movember, whether you grow a ‘tache, walk 60km, or simply spread the word, every effort helps. Visit Movember.com to sign up, donate, or find out how you can make a difference.
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